New Solar Roofs Pave The Way for Greener Homes

If you’re thinking about a new roof and have ever contemplated solar, the best of both worlds has just landed on the market. Announced this week at the Consumer Electronics Show (CES) in Las Vegas, roofing giant GAF unveiled the first-ever solar shingle that can be installed just like a regular roof.

The new product, called Timberline Solar Energy Shingle™, is poised to take on energy powerhouse Tesla, which rolled out its solar roofing option back in 2016. While aesthetically pleasing, the Tesla option is not only expensive, it also requires specialized installation which makes up a large portion of the cost. The GAF product can be installed by any qualified roofing contractor with a nailgun and was designed to merge seamlessly with traditional GAF shingles. While still more expensive than a regular roof, GAF says that their solution will cost roughly half that of the Tesla product. 

Impressively, the Timberline Solar Energy Shingle™ was honored at CES for Best of Innovation Award for Smart Cities, in addition to receiving innovation awards in the smart cities and smart home categories. It’s worth noting, however, that, unlike Tesla solar which looks like regular roof shingles, the GAF option is visible. The new product is much lower profile than a traditional solar panel and does blend in much better, making it more appealing for homeowners who dislike the look of the panels currently in the market. 

So how does it work? The top half of the solar shingle is nailed to the roof, while the bottom half overlaps the previous shingle, remaining exposed. The bottom, sun-facing section of the shingle is made of photovoltaic cells instead of traditional asphalt. Each shingle collects energy and then transfers it through wires that daisy-chain together. The cost depends on the size of the roof and the product comes with a 25-year warranty, which GAF believes is enough time for the roof to pay for itself in energy savings. 

More than five million residential roofs are installed in the U.S. each year and GAF is the largest player in the roofing space with roughly 25% market share. Solar roofs will become available here on the East Coast next week, with the rollout to expand west in the spring. 

Personally, I have always been a fan of solar, but the look of traditional panels leaves much to be desired, not to mention the fact that people’s roofs are often damaged during installation. I get plenty of calls from homeowners with roof leaks and animal nesting issues, so while the energy generated from solar panels is efficient and money-saving, the problems that arise can be costly. GAF Energy is exciting because it will enable homeowners to adopt solar more easily without diminishing curb appeal, which is a big win for the industry. 

I’d love to hear your thoughts. Will this new innovation entice you to consider solar? Do you think solar roofs will be the way of the future? Message me on Facebook at www.facebook.com/odonnellbros with your questions and comments.

Bob O'Donnell is the owner of O'Donnell Bros, Inc., a Bristol-based home improvement company established in 1975. Email your questions for Bob to info@odonnellbros.com with the subject line “Ask the Pro”. All questions may be considered for publication. To contact Bob for your remodeling needs, call O'Donnell Bros, Inc. at (860) 589-5155 or visit www.odonnellbros.com. Advice is for guidance only.